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Elevate Black Sports Bra - J.LUXE.FIT

Activewear for EveryBODY

3 years ago I started my activewear brand with the dream of changing the industry to become size inclusive for all women, encouraging them to feel confident, empowered and supported. I wanted women to be able to look at J.LUXE.FIT and see and feel represented. Showcasing real life, real women & real stories.

At 18 I struggled to find activewear that actually fit. Seriously, most brands stopped at XL, and that just wasn't cutting it. Flimsy sports bras, leggings that just wouldn't stay put. It was seriously not fair that we are not represented in this size exclusive industry– so it was time for a change. 

Meeting women from all over the country telling their incredible stories. Collaborating with the most amazing likeminded women and receiving the best feedback every single day explaining how we have finally helped to make women feel confident, supported and amazing, is honestly the best feeling in the word. 

So here's to rewriting the rulebook and making sure no one ever feels left out. Get ready, because together, we're taking on the world, one size-inclusive piece of activewear at a time!

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